Marketing technical products require a unique savviness. Understand your users and buyers and learn the best practices, tools, and tricks that the most successful developer companies use.


By the end of this course, you'll be able to confidently:


✍️ Write copy that excites instead of alienates. .

🔥 Know how your product drives value in the software development lifecycle by becoming familiar how software is developed and delivered along with some key software architecture concepts.

🎯 Know where to target by getting a handle on the myriad of micro-communities developers engage in.

🚀 When is a developers not a developer? More often than you think. Understand the full array of software personas and what each cares about most. 

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This course will be launching very soon.


Can't wait? Pre-order your cert and get a cheeky $100 off. 👇

Just use this coupon at checkout: DM-PREORDER