Product Marketing Certified

Product Marketing Certified: Core

Learn the A-Z of product marketing at your own pace or live & online with our experts in residence.

Product Marketing Certified: Core

Propel your product - and career - to the next level with our fully self-paced certification program.

Product Marketing Alliance

$1,299

Product Marketing Core: live & online | Part-time

Get certified. Grow your skills. All with virtual classmates and your very own PMM instructor.

1 Course Bundle

$1,299

Product Marketing Core | Teams

Level up your team’s product marketing efforts.

Product Marketing Alliance

$1,299

Customer Marketing Certified | Core

Everything you need to up your game and make an impact in customer marketing.

Product Marketing Alliance

$1,299

Product Marketing Certified: Masters

From personas to narrative design to segmentation to CABs to pricing - and more.

Our Masters certification series covers it all and are delivered by true experts in the field, naturally.

Narrative Design Certified | Masters

Tell a story they can't ignore. Get certified in Narrative Design.

Marcus Andrews

$500

Go-to-Market Certified | Masters

Refine your strategy. Measure your progress. Launch with precision. Get Go-to-Market Certified.

Yoni Solomon

$500

Positioning Certified | Masters

Find your place in the market. Make yourself heard. Differentiate your product.

Product Marketing Alliance

$500

Messaging Certified | Masters

Create messaging that compels action. Clearly articulate your product's value.

Product Marketing Alliance

$500

Metrics Certified | Masters

Determine your strategic value and turn your metrics into growth

Product Marketing Alliance

$500

Competitive Intelligence Certified | Masters

Build the intel skill set that will leave your rivals dazed and confused.

Alex McDonnell

$500

Market Research Certified | Masters

Get the know-how for one of the most key tools in business: market research.

Product Marketing Alliance

$500

Storytelling Certified | Masters

Understand the science behind telling a story that sells. Master the art of storyselling.

Elliott Rayner

$500

Segmentation Certified | Masters

Fine-tune your focus. Understand your audience. Propel your product. Get segmentation certified.

Tamara Grominsky

$500

Persona Certified | Masters

Take your personas to the next level. Get Persona Certified.

PMA | Persona certified

$500

Consumer Psychology Certified | Masters

Learn how to tap into Consumer Psychology to reap the rewards of understanding behavioral economics.

Alex Chahin

$500

Sales Enablement Certified | Masters

Optimize your internal programs with essential sales enablement training that’ll support your reps.

Sapphire Reels

$500

Analyst Relations Certified | Masters

Leverage analysts to boost your competitive advantage.

Daniel Kuperman

$500

Developer Marketing Certified | Masters

[Pre-Order now]

Product Marketing Alliance

$500

Customer Advisory Board Certified | Masters

Perfect your CABs, understand your audience, boost your revenue.

Bree Bunzel

$500

Customer Research Certified | Masters

Connect with your customers. Grow your product. Get Customer Research Certified.

Lauren Culbertson

$500

Pricing Certified | Masters

Nail your pricing strategy and convert more customers. Simples.

Tamara Grominsky

$500

Marketing Certified | Masters

Transform your marketing strategy and position yourself for the CMO role.

Product Marketing Alliance

$500

Building a PMM Team

Pre-order now

Andrew Hatfield

$500

Cross Functional Collaboration Certified | Masters

Refine your communication, demonstrate your value, and collaborate seamlessly.

Alison Hayter

$500

Advanced Product Marketing Certification

Designed to give you and your team advanced level PMM skills.

Mastering Product Marketing

Become an end-to-end product marketing powerhouse. Nail your strategic value. Master every aspect of product marketing.

Courses: 20 Coaching: 0

$1,995/year

Product Marketing Certified: Leadership

Every great PMM team needs a great leader. These courses cover all the key aspects of effective leadership within the PMM space.

Product Marketing Certified: Leadership

Supercharge your career. Become a leader. Get Leadership Certified.

PMA | Leadership Certified

$1,499

Fundamentals

Empower yourself with the knowledge and essential skills to exceed in your role with our Fundamentals courses.

Transitioning to PMM Certified | Fundamentals

Transitioning to Product Marketing: Fundamentals. Empower yourself with the essential skills to transition to product marketing.

Product Marketing Alliance

$299

Product Marketing: Fundamentals

All the frameworks, skills, advice and info you need to forge a successful career in product marketing.

Richard King

$149

Positioning & Messaging: Fundamentals

Everything you need to build an impactful positioning & messaging strategy.

Richard King

$149

Sales Enablement: Fundamentals

In-depth, industry-tested insights on how to shape a successful sales enablement strategy.

Richard King

$149

Live in-person + Live virtual courses & workshops

From San Francisco to Boston to Chicago to London - and more, we're touring the world with our best-in-class certifications and workshops.

Go-to-Market workshop in-person

Finetune your methods. Streamline your approach. Seamlessly Go-to-Market

Product Marketing Alliance

$500

Positioning workshop in-person

Know your market. Prove your product value. Position for growth.

Product Marketing Alliance

$500

Competitive Intelligence virtual workshop

Build the intel skill set that will leave your rivals dazed and confused.

Alex McDonnell

$300

Storytelling virtual workshop

Understand the science behind telling a story that sells. Master the art of storytelling.

Elliott Rayner

$300

Positioning virtual workshop

Know your market. Prove your product value. Position for growth.

Julien Sauvage

$300

The best of the rest

These courses are everything you need to forge a successful career in product marketing and climb the elusive ladder.

Customer Marketing Certified | Core

Everything you need to up your game and make an impact in customer marketing.

Product Marketing Alliance

$1,299

PMM Hired | Lifetime access

Everything you need to climb the product marketing career ladder.

PMA | PMM Hired

$250

Read Product Marketing Alliance reviews on G2

Learn. Level-up. Lead.

Raise your product marketing game with our suite of

product marketing certifications.

Product Marketing Certified: Core

Product Marketing Certified: Core

Propel your product - and career - to the next level with our fully self-paced certification program.

Product Marketing Core: live & online | Part-time

Get certified. Grow your skills. All with virtual classmates and your very own PMM instructor.

Product Marketing Core | Teams

Level up your team’s product marketing efforts.

Customer Marketing Certified | Core

Everything you need to up your game and make an impact in customer marketing.

Product Marketing Certified: Masters

Narrative Design Certified | Masters

Tell a story they can't ignore. Get certified in Narrative Design.

Go-to-Market Certified | Masters

Refine your strategy. Measure your progress. Launch with precision. Get Go-to-Market Certified.

Positioning Certified | Masters

Find your place in the market. Make yourself heard. Differentiate your product.

Messaging Certified | Masters

Create messaging that compels action. Clearly articulate your product's value.

Metrics Certified | Masters

Determine your strategic value and turn your metrics into growth

Competitive Intelligence Certified | Masters

Build the intel skill set that will leave your rivals dazed and confused.

Market Research Certified | Masters

Get the know-how for one of the most key tools in business: market research.

Storytelling Certified | Masters

Understand the science behind telling a story that sells. Master the art of storyselling.

Segmentation Certified | Masters

Fine-tune your focus. Understand your audience. Propel your product. Get segmentation certified.

Persona Certified | Masters

Take your personas to the next level. Get Persona Certified.

Consumer Psychology Certified | Masters

Learn how to tap into Consumer Psychology to reap the rewards of understanding behavioral economics.

Sales Enablement Certified | Masters

Optimize your internal programs with essential sales enablement training that’ll support your reps.

Analyst Relations Certified | Masters

Leverage analysts to boost your competitive advantage.

Developer Marketing Certified | Masters

[Pre-Order now]

Customer Advisory Board Certified | Masters

Perfect your CABs, understand your audience, boost your revenue.

Customer Research Certified | Masters

Connect with your customers. Grow your product. Get Customer Research Certified.

Pricing Certified | Masters

Nail your pricing strategy and convert more customers. Simples.

Marketing Certified | Masters

Transform your marketing strategy and position yourself for the CMO role.

Building a PMM Team

Pre-order now

Cross Functional Collaboration Certified | Masters

Refine your communication, demonstrate your value, and collaborate seamlessly.

Advanced Product Marketing Certification

Mastering Product Marketing

Become an end-to-end product marketing powerhouse. Nail your strategic value. Master every aspect of product marketing.

Product Marketing Certified: Leadership

Product Marketing Certified: Leadership

Supercharge your career. Become a leader. Get Leadership Certified.

Fundamentals

Transitioning to PMM Certified | Fundamentals

Transitioning to Product Marketing: Fundamentals. Empower yourself with the essential skills to transition to product marketing.

Product Marketing: Fundamentals

All the frameworks, skills, advice and info you need to forge a successful career in product marketing.

Positioning & Messaging: Fundamentals

Everything you need to build an impactful positioning & messaging strategy.

Sales Enablement: Fundamentals

In-depth, industry-tested insights on how to shape a successful sales enablement strategy.

Live in-person + Live virtual courses & workshops

Go-to-Market workshop in-person

Finetune your methods. Streamline your approach. Seamlessly Go-to-Market

Positioning workshop in-person

Know your market. Prove your product value. Position for growth.

Competitive Intelligence virtual workshop

Build the intel skill set that will leave your rivals dazed and confused.

Storytelling virtual workshop

Understand the science behind telling a story that sells. Master the art of storytelling.

Positioning virtual workshop

Know your market. Prove your product value. Position for growth.

The best of the rest