Product marketing certified journey

Product Marketing Certified: Core

Learn the A-Z of product marketing at your own pace or live & online with our experts in residence.

Product Marketing Certified: Core

Propel your product - and career - to the next level with our fully self-paced certification program.

Product Marketing Alliance

Product Marketing Alliance

$1,299

Product Marketing Core: live & online | Part-time

Get certified. Grow your skills. All with virtual classmates and your very own PMM instructor.

1 Course Bundle

$1,299

Product Marketing Core | Teams

Level up your team’s product marketing efforts.

Product Marketing Alliance

Product Marketing Alliance

$1,299

Product Marketing Certified: Masters

From personas to narrative design to segmentation to CABs to pricing - and more.

Our Masters certification series covers it all and are delivered by true experts in the field, naturally.

Narrative Design Certified | Masters

Tell a story they can't ignore. Get certified in Narrative Design.

Marcus Andrews

Marcus Andrews

$500

Go-to-Market Certified | Masters

Refine your strategy. Measure your progress. Launch with precision. Get Go-to-Market Certified.

Yoni Solomon

Yoni Solomon

$500

Positioning Certified | Masters

Find your place in the market. Make yourself heard. Differentiate your product.

Product Marketing Alliance

Product Marketing Alliance

$500

Messaging Certified | Masters

Create messaging that compels action. Clearly articulate your product's value.

Product Marketing Alliance

Product Marketing Alliance

$500

Metrics Certified | Masters

Determine your strategic value and turn your metrics into growth

Product Marketing Alliance

Product Marketing Alliance

$500

Competitive Intelligence Certified | Masters

Build the intel skill set that will leave your rivals dazed and confused.

Alex McDonnell

Alex McDonnell

$500

Market Research Certified | Masters

Get the know-how for one of the most key tools in business: market research.

Product Marketing Alliance

Product Marketing Alliance

$500

Storytelling Certified | Masters

Understand the science behind telling a story that sells. Master the art of storyselling.

Elliott Rayner

Elliott Rayner

$500

Segmentation Certified | Masters

Fine-tune your focus. Understand your audience. Propel your product. Get segmentation certified.

Tamara Grominsky

Tamara Grominsky

$500

Persona Certified | Masters

Take your personas to the next level. Get Persona Certified.

PMA | Persona certified

PMA | Persona certified

$500

Consumer Psychology Certified | Masters

Learn how to tap into Consumer Psychology to reap the rewards of understanding behavioral economics.

Alex Chahin

Alex Chahin

$500

Sales Enablement Certified | Masters

Optimize your internal programs with essential sales enablement training that’ll support your reps.

Sapphire Reels

Sapphire Reels

$500

Analyst Relations Certified | Masters

Leverage analysts to boost your competitive advantage.

​Daniel Kuperman

​Daniel Kuperman

$500

Developer Marketing Certified | Masters

[Pre-Order now]

Product Marketing Alliance

Product Marketing Alliance

$500

Customer Advisory Board Certified | Masters

Perfect your CABs, understand your audience, boost your revenue.

Bree Bunzel

Bree Bunzel

$500

Customer Research Certified | Masters

Connect with your customers. Grow your product. Get Customer Research Certified.

Lauren Culbertson

Lauren Culbertson

$500

Pricing Certified | Masters

Nail your pricing strategy and convert more customers. Simples.

Tamara Grominsky

Tamara Grominsky

$500

Marketing Certified | Masters

Transform your marketing strategy and position yourself for the CMO role.

Product Marketing Alliance

Product Marketing Alliance

$500

Advanced Product Marketing Certification

Designed to give you and your team advanced level PMM skills.

Mastering Product Marketing

Become an end-to-end product marketing powerhouse. Nail your strategic value. Master every aspect of product marketing.

Courses: 20 Coaching: 1

$1,995/year

Product Marketing Certified: Leadership

Every great PMM team needs a great leader. These courses cover all the key aspects of effective leadership within the PMM space.

Product Marketing Leaders: Fellowship Q4 2022

Empowering the product marketing leaders of today to become the C-suiters of tomorrow.

PMA | Leadership Certified

PMA | Leadership Certified

$2,999

Product Marketing Certified: Leadership

Supercharge your career. Become a leader. Get Leadership Certified.

PMA | Leadership Certified

PMA | Leadership Certified

$1,499

Fundamentals

Empower yourself with the knowledge and essential skills to exceed in your role with our Fundamentals courses.

Transitioning to PMM Certified | Fundamentals

Optimize your internal programs with essential sales enablement training that’ll support your reps.

Product Marketing Alliance

Product Marketing Alliance

$299

Product Marketing: Fundamentals

All the frameworks, skills, advice and info you need to forge a successful career in product marketing.

Richard King

Richard King

$149

Positioning & Messaging: Fundamentals

Everything you need to build an impactful positioning & messaging strategy.

Richard King

Richard King

$149

Sales Enablement: Fundamentals

In-depth, industry-tested insights on how to shape a successful sales enablement strategy.

Richard King

Richard King

$149

Live + in-person courses & workshops

From San Francisco to Boston to Chicago to London - and more, we're touring the world with our best-in-class certifications and workshops.

Product Marketing Certified: Core in-person

Propel your product - and career - to the next level with our live in-person course.

1 Course Bundle

$1,299

Go-to-Market workshop in-person

Finetune your methods. Streamline your approach. Seamlessly Go-to-Market

Product Marketing Alliance

Product Marketing Alliance

$500

Positioning workshop in-person

Know your market. Prove your product value. Position for growth.

Product Marketing Alliance

Product Marketing Alliance

$500

The best of the rest

These courses are everything you need to forge a successful career in product marketing and climb the elusive ladder.

Customer Marketing Certified | Core

Everything you need to up your game and make an impact in customer marketing.

Product Marketing Alliance

Product Marketing Alliance

$1,299

PMM Hired | Lifetime access

Everything you need to climb the product marketing career ladder.

PMA | PMM Hired

PMA | PMM Hired

$250

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