Product Marketing Certified

Product Marketing Certified: Core

Learn the A-Z of product marketing at your own pace, live & online and now in-person with our experts in residence.

Product Marketing Certified: Core

Propel your product and career to the next level with our fully self-paced certification program.

Product Marketing Alliance

$1,299

Product Marketing Core | Teams

Level up your team’s product marketing efforts.

Product Marketing Alliance

$1,299

Product Marketing Core: live & online | 1 day

Get certified in a single day with our live, online, fast-track program.

1 Course Bundle

$1,299

Product Marketing Core: live & online | Part-time

Get certified. Grow your skills. All with virtual classmates and your very own PMM instructor.

1 Course Bundle

$1,299

Product Marketing Certified: Core in-person

Propel your product - and career - to the next level with our live in-person course.

1 Course Bundle

$1,499

Advanced Product Marketing Certified

Designed to give you and your team advanced strategic level PMM skills.

Advanced Product Marketing | Certified

Establish your influence, authority and strategic value with advanced product marketing certified

Product Marketing Alliance

$1,399

Product Marketing Certified: Leadership

Every great PMM team needs a great leader. These courses cover all the key aspects of effective leadership within the PMM space.

Product Marketing Certified: Leadership

Supercharge your career. Become a leader. Get Leadership Certified.

PMA | Leadership Certified

$1,499

Our other Core programs

These courses are everything you need to forge a successful career in product marketing and climb the PMM ladder.

Product-Led Growth Certified: Core

Emphasize your users, empower your product teams, and prioritize your product’s value.

Product Marketing Alliance

$1,299

Sales Enablement Certified: Core

Strengthen your sales enablement strategy and help your reps thrive.

Product Marketing Alliance

$1,299

Customer Marketing Certified: Core

Everything you need to up your game and make an impact in customer marketing.

Product Marketing Alliance

$1,299

Product Marketing Certified: Masters

From personas to narrative design to segmentation to CABs to pricing - and more.

Our Masters certification series covers it all and are delivered by true experts in the field, naturally.

Narrative Design Certified | Masters

Tell a story they can't ignore. Get certified in Narrative Design.

Marcus Andrews

$500

Positioning Certified | Masters

Find your place in the market. Make yourself heard. Differentiate your product.

Product Marketing Alliance

$500

Messaging Certified | Masters

Create messaging that compels action. Clearly articulate your product's value.

Product Marketing Alliance

$500

Metrics Certified | Masters

Determine your strategic value and turn your metrics into growth

Product Marketing Alliance

$500

Competitive Intelligence Certified | Masters

Build the intel skill set that will leave your rivals dazed and confused.

Alex McDonnell

$500

Market Research Certified | Masters

Get the know-how for one of the most key tools in business: market research.

Product Marketing Alliance

$500

Storytelling Certified | Masters

Understand the science behind telling a story that sells. Master the art of storyselling.

Elliott Rayner

$500

Segmentation Certified | Masters

Fine-tune your focus. Understand your audience. Propel your product. Get segmentation certified.

Tamara Grominsky

$500

Persona Certified | Masters

Take your personas to the next level. Get Persona Certified.

PMA | Persona certified

$500

Consumer Psychology Certified | Masters

Tap into Consumer Psychology to reap the rewards of understanding behavioral economics.

Alex Chahin

$500

Sales Enablement Certified | Masters

Optimize your internal programs with sales enablement training that’ll support your reps.

Sapphire Reels

$500

Analyst Relations Certified | Masters

Leverage analysts to boost your competitive advantage.

Daniel Kuperman

$500

Customer Advisory Board Certified | Masters

Perfect your CABs, understand your audience, boost your revenue.

Bree Bunzel

$500

Customer Research Certified | Masters

Connect with your customers. Grow your product. Get Customer Research Certified.

Lauren Culbertson

$500

Pricing Certified | Masters

Nail your pricing strategy and convert more customers. Simples.

Tamara Grominsky

$500

Marketing Certified | Masters

Transform your marketing strategy and position yourself for the CMO role.

Product Marketing Alliance

$500

Building a PMM Team Certified | Masters

Build a high-performing product marketing team that delivers growth.

Andrew Hatfield

$500

Cross-Functional Collaboration Certified | Masters

Refine your communication, demonstrate your value, and collaborate seamlessly.

Alison Hayter

$500

Fundamentals

Empower yourself with the knowledge and essential skills to exceed in your role with our Fundamentals courses.

Transitioning to PMM: Fundamentals

Empower yourself with the essential skills to transition to product marketing.

Product Marketing Alliance

$299

Product Marketing: Fundamentals

All the frameworks, skills and info you need to forge a successful career in product marketing.

Richard King

$149

Positioning & Messaging: Fundamentals

Everything you need to build an impactful positioning & messaging strategy.

Richard King

$149

Sales Enablement: Fundamentals

In-depth, industry-tested insights on how to shape a successful sales enablement strategy.

Richard King

$149

PMM Hired | Lifetime access

Everything you need to climb the product marketing career ladder.

PMA | PMM Hired

$250

Read Product Marketing Alliance reviews on G2

Learn. Level-up. Lead.

Raise your product marketing game with our suite of

product marketing certifications.

Product Marketing Certified: Core

Product Marketing Certified: Core

Propel your product and career to the next level with our fully self-paced certification program.

Product Marketing Core | Teams

Level up your team’s product marketing efforts.

Product Marketing Core: live & online | 1 day

Get certified in a single day with our live, online, fast-track program.

Product Marketing Core: live & online | Part-time

Get certified. Grow your skills. All with virtual classmates and your very own PMM instructor.

Product Marketing Certified: Core in-person

Propel your product - and career - to the next level with our live in-person course.

Advanced Product Marketing Certified

Advanced Product Marketing | Certified

Establish your influence, authority and strategic value with advanced product marketing certified

Product Marketing Certified: Leadership

Product Marketing Certified: Leadership

Supercharge your career. Become a leader. Get Leadership Certified.

Our other Core programs

Product-Led Growth Certified: Core

Emphasize your users, empower your product teams, and prioritize your product’s value.

Sales Enablement Certified: Core

Strengthen your sales enablement strategy and help your reps thrive.

Customer Marketing Certified: Core

Everything you need to up your game and make an impact in customer marketing.

Product Marketing Certified: Masters

Narrative Design Certified | Masters

Tell a story they can't ignore. Get certified in Narrative Design.

Positioning Certified | Masters

Find your place in the market. Make yourself heard. Differentiate your product.

Messaging Certified | Masters

Create messaging that compels action. Clearly articulate your product's value.

Metrics Certified | Masters

Determine your strategic value and turn your metrics into growth

Competitive Intelligence Certified | Masters

Build the intel skill set that will leave your rivals dazed and confused.

Market Research Certified | Masters

Get the know-how for one of the most key tools in business: market research.

Storytelling Certified | Masters

Understand the science behind telling a story that sells. Master the art of storyselling.

Segmentation Certified | Masters

Fine-tune your focus. Understand your audience. Propel your product. Get segmentation certified.

Persona Certified | Masters

Take your personas to the next level. Get Persona Certified.

Consumer Psychology Certified | Masters

Tap into Consumer Psychology to reap the rewards of understanding behavioral economics.

Sales Enablement Certified | Masters

Optimize your internal programs with sales enablement training that’ll support your reps.

Analyst Relations Certified | Masters

Leverage analysts to boost your competitive advantage.

Customer Advisory Board Certified | Masters

Perfect your CABs, understand your audience, boost your revenue.

Customer Research Certified | Masters

Connect with your customers. Grow your product. Get Customer Research Certified.

Pricing Certified | Masters

Nail your pricing strategy and convert more customers. Simples.

Marketing Certified | Masters

Transform your marketing strategy and position yourself for the CMO role.

Building a PMM Team Certified | Masters

Build a high-performing product marketing team that delivers growth.

Cross-Functional Collaboration Certified | Masters

Refine your communication, demonstrate your value, and collaborate seamlessly.

Fundamentals

Transitioning to PMM: Fundamentals

Empower yourself with the essential skills to transition to product marketing.

Product Marketing: Fundamentals

All the frameworks, skills and info you need to forge a successful career in product marketing.

Positioning & Messaging: Fundamentals

Everything you need to build an impactful positioning &amp; messaging strategy.

Sales Enablement: Fundamentals

In-depth, industry-tested insights on how to shape a successful sales enablement strategy.

PMM Hired | Lifetime access

Everything you need to climb the product marketing career ladder.

Everything you need to build an impactful positioning & messaging strategy.