Q: Who's this course for?
A: This course is for current and aspiring product marketing leaders or those who are looking to build a product marketing team. If you’re a current Director or VP of Product Marketing, this course will help you learn from experienced leaders and absorb their tried and tested techniques.
If you’re an aspiring Director or VP of Product Marketing, this course will a) help you identify which approaches you need to take before you make the move, and b) set the foundation for your move into a leadership role.
Q: How does the course work?
A: The course is 100% OnDemand and fully self-paced. Once you enroll, you’ll work through the modules in chronological order and be invited to take part in activities. At the end of each module, you’ll be presented with mandatory exam questions and, if you pass all these, you’ll become certified in Building a PMM Team!
Q: How long will the course take to complete?
A: The course content, activities, and exams will take approximately 6 hours to complete.
Q: What happens if I don’t pass the exams?
A: If you fail the first time round you'll be given the option to retake the exam. If you fail the second attempt, unfortunately, you won’t receive the certificate. However, all’s not lost, you’ll have still learned LOTS and you’ll be given access to the course materials for life - so you can brush up on the bits you slipped up on forevermore.