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Customer Advisory Board Certified | Masters
Introduction [15 mins]
Pre-course survey
Starting your customer-first journey (2:22)
About your instructor (7:03)
Your course pack
Resource library
An intro to Customer Advisory Boards (5:06)
Exam #1
Getting business buy-in [30 mins]
Strategies, stakeholders & business plans (7:04)
Expert insight | Joshua Zerkel, Asana
Exam #2
CAB workflow [60 mins]
Key ingredients to a successful CAB (0:56)
Setting objectives & themes (1:49)
Sourcing ideal members & discovering their WHY (14:19)
Exam #3
Preparing your agenda (2:29)
On the day (13:05)
Expert insight | Alison Lutjemeir, Adobe
Exam #4
Post-CAB [60 mins]
Debrief & consolidation (3:22)
Expert insight | Lisa Painter, Zendesk
Communication (3:26)
Maintaining momentum (2:20)
Expert insight | Judy Tian, LinkedIn
Exam #5
Wrap up [35 mins]
Key components of a successful CAB (32:27)
Course satisfaction survey
Resource library
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Expert insight | Judy Tian, LinkedIn
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