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Product Marketing: Fundamentals
An introduction to this PMM Fundamentals course [1 min]
Welcome (0:51)
Monthly Q&A workshops
Laying the foundation: what is product marketing? [42 mins]
What is product marketing? (6:39)
101 definitions of product marketing
The PMM role broken down
State of Product Marketing [report]
What is product marketing slide deck
The product marketing framework & lifecycle: your blueprint [13 mins]
The product marketing framework (6:55)
The product lifecycle (5:28)
The PM and PMM relationship [1 hour]
The differences between PM & PMM (3:14)
How to work with product (9:38)
Product marketing vs traditional marketing
Product marketing and product management dynamic duo [Doctor.com]
Starting and continuing a successful career in product marketing [50 mins]
Is product marketing right for you? [TikTok]
Product marketing career table (10:00)
Wrap up
Fancy leaving a review
Let's get social
Take the next step in your career
Continue your professional development
Get your certificate of completion
Is product marketing right for you? [TikTok]
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